Category: B2B
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Eiffage
B2B brands need sonic branding, maybe more than others. Eiffage understood it very well. The Eiffage sonic identity showcases unity, innovation, and craftsmanship through voices and energetic instrumentation. Deployed across digital, events, and internal platforms, it celebrates Eiffage’s dedication to sustainable, legacy-building construction. A smart way to add emotion and clarity to the brand.
McKinsey
The McKinsey sonic identity, with its percussive and synthetic textures, symbolizes innovation, transformation, and agility, showcasing how McKinsey navigates complexity to help clients succeed while breaking away from corporate clichés.
Aldar
Aldar is the of of the leading real estate developer and manager in the Middle East. It’s an innovative brand, proud of of its roots and clear about its vision. Aldar sonic identity blends traditional Emirati instruments with modern sounds, expressing community support and innovation. This sonic identity is not only successful to enhance Aldar’s positioning as a leader in real estate market, it’s also helping amplify Aldar’s employees sense of belonging.
Legrand
Legrand includes the leading brands across a comprehensive offering of electrical & network infrastructure solutions. The brand’s sound identity illustrates its transparent, accessible approach. Deployed on global media, it accompanies teams around the world with an engaging, reassuring, and modern sound.
Carmignac
The Carmignac sonic identity, a majestic orchestration, reflects its bold, independent values. Used in ads and digital touchpoints, it enhances recognition and reinforces the brand’s commitment to excellence and client service.