6 Times You’ll Hear Sonic Branding in a Day
From the moment you start your day, until your head hits the pillow, sounds are everywhere. And most of us don’t even realize that these sounds are often sonic branding.
What is Sonic Branding and Why Should I Care?
Audio branding is not just about the music in advertising and the sounds at the end of it. Rather, it is about thoughtful and inspired design.
3 out of 4 People Have Negative Reactions to Retail Payments. Sonic Logos Can Help.
As humans, we typically remember two things after an experience: the most intense moment and the most recent part of the experience. Knowing that, how can retail brands make the final impression better?
6 Ways to Activate a Voice Experience
From smartphones, to smart speakers and hearables, voice devices are becoming more and more common in our world. So, what does that mean for your brand?
What does a productive workplace sound like ?
What does a productive, less stressful and more enjoyable workplace sound like? Music might be the answer.
You’ve Got Me Feeling Emotions
Why does music and sound garner the deepest emotional response from consumers?
6 Ways to Optimize Your Brand for TikTok
TikTok has turned on the sound in social media. how can brands use TikTok to their advantage? Here are some things to consider when determining how your brand will show up on the app