ENGIE

Engie, a key player in the energy transition, has decided to embody reality and action in a sector where sound can sometimes be grandiloquent and candid, or cold and distant.

Two main axes of musical inspiration guided the creation.

The strong claim “J’agis avec Engie” (“I’m taking action with Engie”), reflected in the chorus and the idea of collective responsibility it embodies, as well as in the engaging tone of the melody.

The acceleration of the energy transition, reflected in the crescendo of the rhythm, the forward momentum and the various sound ingredients: organic, human, electric and wind.

Engie makes sound a strategic issue at all points of contact, enabling the brand to adapt the tone of its speeches, the content of its messages, and the format of the sound so that its quality is optimal. A holistic, impactful and memorable whole, with sound adapted everywhere, to all targets and on all media.