SNCF

In 2005, SNCF developed a new strategy. With ambition, the society innovates in prospect of opening up to competition.To point out these changes and make more comprehensive its new positioning, SNCF challenged Sixième Son.
Declined on telephony, advertising, multimedia, and on the sonal ads of principal stations, this sound identity strengthens creative, human, modern and ambitious image.
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Patrick Ropert
SNCF
The work made on our sound identity has been formidable. This sound identity permits SNCF to emerge and to better understanding its mindset, its values and the power of its commitment.
Great!


