Pure, playful and warm, Nexity’s new sound identity strengthens the new positioning of the brand that followed up the merger of its trademarks. Created from piano notes and soft percussions, from pure, robust and friendly sounds, it draws the path of a client through the achievement of its real estate project. This sound identity illustrates the brand’s state of mind between accessibility and plurality of its services. Nexity’s sound identity has been adapted for its telephony, TV, its web TV and internal films, as well as for its events.
Nexity needed to endow itself with a strong brand and this Sound Identity participates greatly to it. In perfect coherence with our vision of life estate, she carries the personnality traits of Nexity. Moreover, employees have expressed great enthusiasm for this creation.